Product Manager
I take products 0 to 1 — integrating LLMs into everyday user workflows, designing how model output is communicated to non-technical people, and working hands-on in the codebase to ship.
Most recently at Flow, a Series A a16z-backed startup, and founder of NoViolation — 7,000+ users across 100+ countries.
Took over engineer-built acquisition pages never tested, stabilized conversion, and earned the mandate to experiment across 10+ experiences at ~50K daily visits — 100% of that traffic now runs on my experiences. A/B tested against existing pages by 250%+, raised schedule-a-tour conversion by 50%, and drove reallocation of $20K+ in paid media per campaign. Built an AI agent into the workflow to monitor 10+ pages, surface conversion leaks, and generate prioritized tests in minutes rather than a ~3-hour manual process.

Conceived, built, and launched an LLM-powered policy risk platform for TikTok Shop creators — concept to MVP in 1 week, public launch in 2 weeks, first 500 users in 2 months, 7,000+ users across 100+ countries. Integrated generative AI into an everyday creator workflow, turning a manual compliance check into a scan-and-review flow run nearly 20,000 times. Recruited a CTO, led a ground-up rebuild in Cursor and Firebase, and designed how model output is communicated to non-technical users — plain-language explanations, severity states, and clear next actions.

Led product and e-commerce strategy in a business operations role, contributing to annual revenue growth from $4M to $6M while the company scaled from a 2-person core team to 6 employees. Identified a workflow bottleneck consuming ~30 hours per month, built the business case, partnered with engineering to build an automated MVP that cut it to ~5 minutes, then scaled it into a full dashboard used for 12+ months that helped prevent $250K in losses.

Product manager who builds consumer AI experiences end to end. I take products 0 to 1, integrate LLMs into everyday user workflows, and work hands-on in the codebase. I have a design background and shipped mobile product inside a large hardware organization — I write requirements engineers can build from and hold the room with senior stakeholders.
Consumer AI Products
I integrate generative AI into everyday user workflows and design how model output is communicated to non-technical people — plain-language explanations, severity states, confidence indicators, and clear next actions. At NoViolation this scan-and-review flow has been run nearly 20,000 times by users across 100+ countries.
0-to-1 Product Development
I take products from idea to launch end to end — defining vision, writing requirements engineers can build from, and working hands-on in the codebase. Took NoViolation from concept to working MVP in 1 week, public launch in 2 weeks, and 500 users in 2 months.
Experimentation & Growth
I design and iterate on acquisition experiences using behavioral insight, conversion data, and rapid prototyping. At Flow I earned the mandate to experiment across 10+ experiences at ~50K daily visits, delivering 250%+ conversion improvements and reallocating $20K+ in paid media per campaign.
Mobile Product & Design Systems
I have shipped mobile product inside a large hardware organization — at Ford I drove product definition for a 100+ screen connected-vehicle app across a team of 6 designers, 10 engineers, and 2 PMs. I build Figma design systems as the shared source of truth with engineering.
Technical Depth
I work hands-on in the codebase with Cursor, Firebase, APIs, and GitHub. I write implementation-ready specs, read technical artifacts, and build internal tooling — including an AI agent that monitors 10+ pages and surfaces 5–7 prioritized tests per page in minutes.